Da Vinci Science Center News

ICE CREAM WARS TO ADD NEW FORMAT, WFMZ TEAM
TO POPULAR RECIPE

News Date
December 16, 2009

Ice Cream Wars, the Da Vinci Science Center's wintry battle for liquid nitrogen ice cream supremacy, returns Saturday, Jan. 9, from 11:30 a.m.-3:30 p.m., with a new format, new flavors, and a celebrity team from WFMZ 69News.

The WFMZ squad and five teams of Center employees will battle to create the most popular liquid nitrogen ice cream flavor, and visitors will choose the Ice Cream Wars 2010 champion. Jaccii Farris of WFMZ 69News will return as Ice Cream Wars emcee.

The six teams will provide samples of their creations from 11:30 a.m.-1 p.m. and visitors will vote for their favorite flavors. The two teams receiving the most votes will advance to the championship round, during which they will be presented with mystery ingredients.

The finalists will be required to revise their recipes using some of the mystery ingredients. The teams then will produce samples of their new creations and visitors will elect the champion. The championship team will receive the new Ice Cream Wars Commissioner's Trophy, a suite of ice cream prizes, and bragging rights for an entire year.

Mixed with flavorful ingredients, liquid nitrogen is added by trained adults as a freezing agent that creates a tasty ice cream in minutes. Liquid nitrogen ice cream demonstrations are part of the Da Vinci Science Center's birthday party packages for children.

The Da Vinci Science Center and WFMZ 69News at Sunrise will preview Ice Cream Wars 2010 with a demonstration during the program's Jan. 7 "Up and Atom Science" segment.

The first Ice Cream Wars in Jan. 2009 surpassed expectations for popularity and excitement as it attracted throngs of visitors and the Vanilla Ice team took the championship with a one-vote final-round victory.

One of those Ice Cream Wars visitors was Troy A. Thrash, who became the Da Vinci Science Center's executive director and chief executive officer in March 2009. Thrash visited the Center for Ice Cream Wars while interviewing for his position. Now as the Center's CEO, Thrash will be an Ice Cream Wars 2010 contestant.

Ice Cream Wars 2010 will be included for Da Vinci Science Center visitors with paid admission.

About the Da Vinci Science Center
The Da Vinci Science Center is an independent nonprofit organization operating in Allentown, Pa., approximately 65 miles from Philadelphia and 95 miles from New York, N.Y. The Center was organized in 1992 at Lehigh University in Bethlehem, Pa. It has operated independently since 1999 and in its current location since 2005.

The Da Vinci Science Center inspires hands-on science fun for up to 90,000 people of all ages each year through exciting informal experiences. Along with making science accessible and playful, the Center promotes the Lehigh Valley region's scientific activity, encourages development of a science-centered workforce, and highlights science's connections with the arts and other disciplines.

The Da Vinci Science Center also is a vital resource for the region's educational infrastructure, providing field trips, student workshops, and teacher professional development programs aligned with state standards.

Da Vinci Science Center exhibits and programs stress the inquiry process practiced by scientists and personified by Leonardo da Vinci. Recognized as the most effective learning process, inquiry encourages insatiable curiosity, creativity, and imagination along with experimenting, observing, communicating, and linking knowledge.

The Da Vinci Science Center's 8,000-square-foot exhibit floor welcomes visitors, groups, and school trips seven days a week. The Center provides camps for young people and programs for scout groups, older adults, home-schooled students, and families with preschoolers. It also performs school and community outreach and hosts birthday parties and private functions. Additional information can be found on the web at www.davinci-center.org.

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